Analysis of "The Town " poster, a new motion picture.

The first aspect of this film poster which would draw the audiences eye would be the blood red " The Town" being the title of the film it is important that it sticks out to the audience eye. The colour red would usually be symbolising two things, either romance or death. In this case it is clear that its death as Ben Affleck is clearly branding a gun instantly showing that its a movie of a violent genre, however romance could also be involved thus makign the colour red relevent. The presense of a famous actors face and him holding a gun would also automatically draw the audiences attention to this poster. The picture of the gun symbolises the action/thriller genre that this film represents.

 The bleak dark colours used on Ben afflecks picture and the surronding area show a darkness and sense of death as they interact with the bright colour of red used with the title. These two colours interact automatically giving a sense of crime involvment to the audience. Another aspect of the poster which gives off this crime sense is the clear picture of an FBI agent holding a gun on the front, which clearly shows the film involves crime on a high level as the FBI are only involved in high priority crimes. The group of people at the bottom of the poster gives the effect that Ben Afflecks character holds authority as the main character as he is portayed bigger on the poster. The smaller pictured characters at the bottom of the poster seem to have less signifcance however are still important as they wouldnt be pictured otherwise. The police presense also automatically confirms it is a criminal involving film that is set in America as that is where the FBI operate.The presense of the two females at the bottom also brings an emotional aspect to the film which could be were the romance may be involved, women also often represent peace so they could be pictured there to show it isnt just an action packed picture but also presents everyday feelings and emotions.

 Jack Bakker